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RSPCA
safeandhappycats.com.au (Radio)

problem
roaming house cats kill 323 million native Australian animals every year.
​
insight
out of sight, out of mind – people don't care what their pets do unless confronted with the reality of it.
​
idea
using an iconic tune, we'll change the lyrics to shock listeners with the fact of the matter.

sung to the tune of "Kookaburra Sits on the Old Gum Tree"

kookaburra sits on the old gum tree,
cats below in wait for thee.
cry, kookaburra, cry, kookaburra,
fighting for your peace.

kookaburra hides in the old gum tree,
silent now, where once was glee.
gone, kookaburra, gone, kookaburra,
.......

V/O: keep our kookaburras laughing by keeping your cat indoors.
search RSPCA online for the guide.

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